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Francesca Orsomarso, the founder and president of FMN Creative in Utica.

Owner of Utica PR Business Selected as Young Entrepreneur of the Year

By David L. Podos

The owner of a boutique public relations company in Utica has recently been honored with the Young Entrepreneur of the Year Award by the SBA Upstate New York district office.

Francesca Orsomarso, the founder and president of FMN Creative, started the business in 2016.

FMN Creative is a full-service social media marketing agency that was founded when Orsomarso decided to combine her passion for marketing and music. Since starting, her business has become an SBA Certified Women-Owned Small Business and a New York State Certified Women’s Business Enterprise and Economically Disadvantaged Women-Owned Small Business. These certifications allow FMN Creative to participate in government contracting, which has opened doors to more opportunities for Orsomarso’s business to grow and expand.

“The SBA Upstate New York district office is excited to recognize Francesca Orsomarso. She is a dedicated entrepreneur who prides herself as a creative problem solver who can harness social media,” said SBA District Director Bernard J. Paprocki. “It’s truly inspiring to see young people like Francesca turn their passion into a successful business and grow it right here in Upstate New York.”

“As a full-service social media agency, we are a company’s direct connection to its on-line audience.  We act as our client’s digital voice,” Orsomarso said. “With the level of services we offer, we literally are able to turn clicks into customers for our clients. At FMN, we craft social media strategies and campaigns that allow our clients to cut through the digital noise.”

Orsomarso said small businesses are the backbone of the economy.

“I was inspired to stay local with my business as I believe that small businesses like mine have the ability to grow local communities, create jobs, and make innovation and technology accessible to the local economy,” she said.

FMN plans on being around for a long time to come, growing physically as well as digitally.

“We really value that one-on-one connection with our clients, so naturally being able to add more team members will allow us to scale up our services,” Orsomarso said. “On the digital front, I just recently launched the FMN Creative Social Shop, which is our online store. It is built with small business owners and professionals in mind, offering bite-sized social media services.”